The Bachelor of Business Administration in Global Business Management (International Program) held a special lecture for first- and second-year students under the theme “Cross-Cultural Branding and Co

🌍✨ The Bachelor of Business Administration in Global Business Management (International Program) held a special lecture for first- and second-year students under the theme “Cross-Cultural Branding and Communication in ASEAN.”
We were honored to welcome Mr. Rob Hall, Founder & CEO of Growth Asia, a leading brand and marketing consultancy based in Bangkok, as the guest lecturer. 👨‍💼🏢
During the session, he shared valuable insights into how brands adapt their branding and communication strategies across diverse cultures within the ASEAN region 🌏. The lecture emphasized the importance of cultural awareness, localization, and effective communication to engage diverse target audiences successfully 💬📊.
The session provided students with practical perspectives and essential skills for navigating branding and marketing in an international business environment 🚀🌐.
👩‍🏫Guest Lecturer: Mr.Rob Hall, the Founder & CEO of Growth Asia
👩‍🏫 Project Advisor: Dr. Nattinee Thanacharo
🗓  Monday, January 26 2025 & February 2, 2026 | ⏰ 2 10:00 – 12:00 PM 
📍  Maria Laosunthorn Meeting Room (Room 202), 2nd floor, Central Library and Buasri Lecturer room, 11th Floor, Computer Center, Professor Saroj Bua Sri Building, Srinakharinwirot University